You Know Someone Art When Their Instagram Looks Like This Tweet
Trying to navigate the constantly changing Twittersphere tin can sometimes experience like trying to navigate a state that speaks a foreign language.
What time should I tweet? Which hashtags should I apply? How much should I write? It'south hard to stay upwardly-to-date! This tin leave you feeling overwhelmed, caught up in using the wrong practices, or make yous dismiss Twitter birthday, which won't help your art business.
Merely, we are here to help! Since Twitter can exist such a beneficial marketing tool, nosotros've rounded up the latest tips from fourth dimension and mean solar day to mail to hashtag length to help you promote your artwork. Bank check out these 7 Twitter tips so you tin tweet like a pro!
i. Keep Information technology Short
Your tweet tin can exist 140 characters long, only beware–if you include a link, image, or retweet another person's postal service with a annotate, that uses up characters!
How much can y'all write with 140 characters or less? Aim for having ane or ii short sentences. HubSpot's "The Handy Character Count Guide for Blog Posts, Facebook Pages & More" recommends writing 100 characters without a link and 120 characters with a link.
Links can be shortened automatically with sites like Buffer or Bitly, so they don't accept up as many characters in your tweet. HubSpot likewise institute that links account for 92% of all user interaction, so don't exist afraid to share your art blogs, artwork on your other social media accounts, or your Artwork Archive Public Folio.
Run across more than of Lori McNee'due south stellar tweets past following @lorimcneeartist.
2. Become a Hashtag Whiz
Are hashtags disruptive you? HubSpot recommends keeping hashtags to under xi characters, but shorter if you lot can. Also, tweets have been found to perform better when they only accept 1 to ii hashtags.
With limited infinite, more than two can be overwhelming. To figure out the best hashtags to use, attempt using a handy tool called Hashtagify to look up the most pop hashtags related to what yous are tweeting virtually. For instance, employ #acrylic or #fineart when tweeting about your latest painting.
Clark Hulings used his hashtag perfectly. Follow @clarkhulings to run across more.
3. Provide Value in Every Tweet
Always make sure you are providing value when you tweet. Buffer advises, "Tweet nearly them, not you." Focus on what your followers want to run across, whether that'south a new piece of artwork for auction or your ain tips for creating a new piece.
And, if you take something you lot know people will want to meet, it'due south okay to tweet once more says Buffer. They tin can be lost easily amidst the vast amount of tweets people encounter everyday, or you may take new followers who oasis't had a chance to see it yet.
Just avoid being overly promotional–it turns people off speedily–and remember to sound personable and authentic.
Annya Kai sounds authentic and non overly promotional. Come across more of how she provides value in her tweets past following @AnnyaKaiArt.
Now that y'all know what to post, learn when yous should mail.
iv. Time Your Posts Right
CoSchedule's "The Ultimate All-time Times to Post on Social Media" plant that the all-time times to tweet Mon through Friday are noon to 3:00 p.thou. and v:00 p.thou. On Wednesdays, noon and 5:00 to 6:00 p.m. piece of work all-time.
They institute that Twitter is used most often during work breaks and the commute to and from piece of work. That is why weekdays are typically best for tweeting, unless you have an agile audience on the weekend. Nonetheless, don't be agape to experiment.
One thing to consider is what fourth dimension zones your followers are in considering information technology may be dissimilar than your ain. Luckily, you can use a tool like Tweriod to figure out the best times to tweet for your audience. Signing in with your Twitter account let'southward you see when your followers are online and when your tweets get the most exposure.
5. Follow and Reply
Good Twitter etiquette includes responding to everyone who interacts with you. If someone retweets you, go ahead and say thank you!
Just be aware, if yous offset your tweet by using their Twitter handle (their username starting with the @ symbol) simply people who are following both of you will be able to come across it. If you want everyone to see, feel gratuitous to add a catamenia before their proper noun. Information technology still reads similar you lot are talking to them personally, just your followers volition be able to see your great piece of art getting attention.
Information technology is also good manners on Twitter to follow those who follow you if their account interests you. Because of this, Buffer suggests if you are looking to gain more followers who are relevant to your art and business, try following people who are already following a Twitter account which shares your target audience. For case, this could be an art gallery, an artist organization, or an art collector.
6. Organize Your Feed for Easy Content
Now that you know some basic Twitter etiquette, Buffer recommends organizing the people you lot follow into lists–that way you can go along upward on the types of tweets you want to read when y'all have the time.
Yous can make different lists for potential customers, beau artists, influencers in the fine art manufacture like Art Biz Coach Alyson Stanfield, businesses similar Artwork Archive, galleries, and the media. This also gives y'all a great source to easily retweet content from lists you trust.
7. Build Your Brand
The last piece of the puzzle is recognizing that Twitter is an extension of your fine art business. Offset by making your bio section strong considering that is what followers and potential clients volition run into showtime and acquaintance with your brand.
In "Twitter Tips for Beginners," Twitter pro Neil Patel follows these rules for writing a stiff and descriptive bio:
Your bio is but the beginning, so read "Are You Damaging Your Online Make? (And How to Stop)" to go more than tips on edifice a strong make.
What's the Bottom Line?
Twitter is essential to a thriving art business. It can assist y'all connect with everyone in the art industry, from collectors to galleries, and show the world who you are as an creative person. If it makes you stressed out or nervous to think about using Twitter, don't worry. Beginning with these tips and be on your style to getting your art business organization noticed.
Want more terrific Twitter tips? Check out our article: Lori McNee Shares Her Superlative 6 Social Media Tips for Artists
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Source: https://www.artworkarchive.com/blog/how-to-create-and-promote-brilliant-art-business-tweets
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